Alternative Investment

Alternative Investment Trends that Hedge Funds Need to Know

Information gathered from investors between 2022 and 2024 sheds light on the sorts of investment strategies fund managers are favoring. This gives us a bird’s-eye view of the demand for each technique and how investors’ preferences change over time. More importantly, it gives us a clear picture of alternative investment trends that hedge fund managers need to know about. Below is a summary of how industry professionals are currently thinking about different alternative investment assets.  

In-Demand Strategies

The three strategies that had the biggest surge in demand were diversified strategies, equity market neutral and fixed income/long short credit. Investor worries over equity prices and advantageous stock selection circumstances led to a 16% rise in equity market neutrality. And because of the much higher interest rates, fixed-income and long-term loans grew by 11%. Other diversifying strategies saw a significant increase of 26%, indicating that investors are open to a wide range of options.

Strategies Experiencing a Drop in Demand

Interest in clean tech, environmental, social and governance (ESG) investments peaked at 48% in 2021, fell to 38% the next year and hit 19% in 2024. Despite the strategy’s popularity among investors, it failed to produce the anticipated asset flows. Managers in this field could benefit from the expected standardization of ESG standards throughout the sector. 

There was also a 24% decline in the proportion of digital assets and cryptocurrency strategies in 2024 compared to 2022. Still, many investors continue to believe this strategy has enormous promise for further asset flows. 

Real Estate

One of the best-known alternative investments is real estate. Real estate investments provide the dual benefit of providing a steady stream of income and the possibility of capital gain. There are several ways to invest in real estate, but this year may prove to be a decisive one for the real estate market. Commercial real estate has begun to see significant pressure with a large portion of it needing to be refinanced over the next 2-3 years. 

Gold and Precious Metals

Historically, precious metals have served as safe havens despite their value historically lagging behind that of more conventional assets. Coins and bullion, most often bars, are the most common forms of precious metals for purchase. When buying bullion, it’s best to get it from a reputable dealer who can also provide secure storage for your precious metal.


Crowdfunding sites function similarly to a fund, allowing users to put money into a variety of projects at once, giving them the benefit of diversification. New regulations have made it possible for non-accredited investors to participate in private equity crowdfunding, which was previously exclusively available to accredited investors. This may begin to crowd the market making obvious bargains that much harder to find. 

Real estate, consumer and business debt, private stocks, promissory notes and other asset classes are just some of the many options available to investors via crowdfunding platforms. Funds looking to invest in small and unique alternative assets can find a large number of opportunities across crowdfunding sites. 


Crops grown for human use, such as wheat and maize, as well as animals, energy sources like oil and gas, and valuable metals are all examples of commodities that investors have been very active in so far this year. Investors usually have the option to buy certain commodities outright or via a fund in certain instances.

Futures contracts have been a common way for investors to invest in commodities both in 2023 and 2024. Because futures are a wager on the underlying commodity’s future movement they’ve allowed even the smallest hedge funds to produce large profits off small price movements by using leverage. 

Distressed Mortgages

Many investors have been looking at purchasing distressed mortgage loans. This type of debt investment may prove to surface pockets of bargains for investors as more and more of the commercial real estate pressure is felt. 

Fine Art and Collectibles

In the wide realm of fine art and antiques, which can include anything from sports cards to artwork, the value of assets can be somewhat difficult to pin down. After all, both the market demand and the amount someone is willing to pay determine the value of these products.

Many investment platforms have leveled the playing field so that even smaller funds now have access to exquisite art and collectibles, which were previously only available to the largest bankrolls. These platforms facilitate the purchase and sale of shares in specific works of art, lowering the barrier to entry for such investments. Hedge funds have begun to invest in this asset type but it still remains relatively small compared to more mainstream options. 

Private Equity

When it comes to optimizing portfolio performance and mitigating market volatility with alternative investment trends, hedge fund managers can turn to private equity investments as strategic allocations. There are a number of reasons why private equity investments appeal to hedge fund managers. To begin, private equity can outperform public market assets in terms of return on investment (ROI) because of the hands-on approach to managing and investing in portfolio firms, this makes who the managers of the fund are extremely important. 

Secondly, due to the low correlation of private equity with conventional asset classes, private equity investments can diversify portfolios and reduce overall risk. 


Using the most strategic alternative investment trends to your advantage will help you optimize portfolio returns, but only if you stay well-informed. As a hedge fund manager, you can discern the most prominent trends in alternative investments by looking at massive amounts of economic data and technological breakthroughs. You’ll find it helpful to evaluate risk-return profiles and find profitable opportunities using quantitative modeling and data analytics. You can also gain a lot of knowledge by attending business events and networking with other professionals. Keeping a level head and changing your investing tactics as trends come and go is essential. 

Investing with Fund Studio provides access to Objecutive, Inc.’s advanced software solutions designed specifically for the financial services industry. With its wide range of features that encompass different types of assets and advanced reporting options, Fund Studio is highly effective in meeting the varied requirements of investors, guaranteeing streamlined portfolio management and analysis.

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